In the ever-evolving world of K-beauty, the secret to that lit-from-within glow lies in one humble yet powerful skincare step: toner.

Forget what you’ve heard about toners being “just water” — Korean skin toners are the glow-up MVPs, working overtime to prep your skin, boost hydration, and amplify the effects of the rest of your routine.

Whether you're battling dullness, uneven skin tone, or you just want to sparkle brighter than your favorite K-drama star, these magical potions have got your back (or face, in this case).

So, buckle up — we’re diving into 10 illuminating toners that will have your skin radiating like the Seoul skyline at night. Spoiler alert: you're about to meet your next bestselling toner. 😍

But first, what on earth are skin toners for?

I'm sure you've asked this question before. So did we.

Skin toners, often referred to simply as "toners," are an essential step in many skincare routines, designed to prepare the skin for subsequent products while offering targeted benefits.

Here's an overview of what toners do and why they're used:

• Restoring pH Balance
  Cleansing can disrupt your skin’s natural pH balance, which typically sits between 4.5 and 5.5. Toners help restore this balance, ensuring your skin remains in an optimal state to absorb active ingredients in serums, moisturizers, or treatments.
  
• Removing Residual Impurities
  Even after cleansing, traces of makeup, oil, or cleanser might remain on your skin. Toners act as a secondary cleanser, removing leftover impurities and leaving your skin refreshed and clean.
  
• Hydration
  Modern toners, especially those from K-beauty brands, are often formulated with hydrating ingredients like hyaluronic acid, glycerin, or botanical extracts. These toners provide a moisture boost, prepping your skin to better absorb the following skincare steps.
  
• Enhancing Product Absorption
  Toners leave your skin slightly damp, which helps serums and moisturizers penetrate more effectively. This enhances the efficacy of the active ingredients in your skincare routine.

As you can see, modern toners have evolved far beyond their traditional astringent roles, becoming multifunctional products that cater to diverse skin needs. Whether you're seeking hydration, gentle exfoliation, or targeted treatments, a well-chosen toner can significantly enhance your skincare routine.

Now, let's dive in to the top 6 best-selling toners on SEOUL4PM!

1. Numbuzin No.3 Super Glowing Essence Toner

This toner is formulated with fermented ingredients, galactomyces and niacinamide that are known to improve skin complexions and boost the skin's glow, leaving a radiant finish that could make heads turn. It consists of an unprecedented list of 50 different fermented extracts including rice, algae, ginseng, and more, to make sure the skin has all the nourishment and support that it needs to be firm, glowing and glassy clear.

It's no doubt one of Numbuzin's bestsellers at the moment, which have been consistently selling fast on Olive Young's shelves. This is a great product for all skin types and all climates. It absorbs well, leaving no sticky residue.

Shop wholesale here:

• 100ml: https://seoul4pm.shop/products/numbuzin-8809652581835-no3-super-glowing-essence-toner-100ml-100ml?brandId=130
• 200ml: https://seoul4pm.shop/products/numbuzin-8809652580128-no3-super-glowing-essence-toner-200ml?brandId=130

2. COSRX AHA BHA Clarifying Treatment Toner

The COSRX AHA/BHA Clarifying Treatment Toner is one of COSRX's popular products, widely praised for its ability to gently exfoliate, refine skin texture, and balance oil production. It features key ingredients like willow bark water and apple fruit water (natural sources of BHA and AHA), glycolic acid, and betaine salicylate. These ingredients work together to clear pores, smooth skin, and reduce acne, making it suitable for all skin types, including sensitive skin.

The product is commonly recommended for those new to chemical exfoliation due to its mild formulation. Reviews suggest it is especially effective for reducing blackheads, refining skin texture, and maintaining a healthy glow.

The toner is also vegan, cruelty-free, and free of parabens and artificial fragrances, which makes it great for your conscious customers.

Shop wholesale here:

• 50ml: https://seoul4pm.shop/products/cosrx-8809598454545-ahabha-clarifying-treatment-toner-50ml-20241120?brandId=10
• 100ml: https://seoul4pm.shop/products/cosrx-8809598454521-ahabha-clarifying-treatment-toner-100ml-20241128?brandId=10
• 150ml: https://seoul4pm.shop/products/cosrx-8809416470030-ahabha-clarifying-treatment-toner-150ml-20241120?brandId=10

3. 4PM Galactomyces Niacinamide Toner

The 4PM Galactomyces Niacinamide Toner is a powerhouse formulation designed to transform dull, uneven skin into a vibrant, radiant masterpiece. Packed with a potent blend of Galactomyces ferment filtrate and Niacinamide, this toner does more than refresh — it elevates your skincare game.

Perfect for all skin types, this toner is especially suited for those seeking a gentle yet effective solution to brighten, hydrate, and smooth their skin. It’s your all-in-one prep step to unlock radiant beauty.

Currently, it is one of the most favored products for customers in Philippines, Malaysia, and recently expanded to Vietnam and South Africa.

Shop wholesale now:

• 100ml: https://seoul4pm.shop/products/4pm-1-8809115022455-galactomyces-niacinamide-toner-100ml-20240524?brandId=47

4. ANUA Heartleaf 77% Soothing Toner

This cult-favorite ANUA Heartleaf 77% Soothing Toner is packed with a high concentration (77%) of Heartleaf Extract (Houttuynia Cordata), known for its potent anti-inflammatory and antibacterial properties. This formulation effectively soothes irritation, calms redness, and helps to regulate sebum production, making it ideal for skin prone to breakouts or sensitivity.

Loved for its lightweight, non-sticky texture, this toner absorbs effortlessly, leaving the skin refreshed and prepped for the next steps in your routine. It is particularly ideal for all skin types, including sensitive and acne-prone skin, thanks to its soothing, non-comedogenic nature. As part of a Korean skincare regimen, it’s versatile enough to be layered for extra hydration, used as a calming mist, or even applied with cotton pads as a soothing mini mask.

Recently, ANUA has also been topping the bestsellers charts on Amazon - selling out at least 100,000 units per month.

If you're looking to stock up on this bestseller, shop wholesale now:

• 40ml: https://seoul4pm.shop/products/anua-0-8809640731457-heartleaf-77-soothing-toner-40ml-20240610?brandId=142
• 150ml: https://seoul4pm.shop/products/anua-0-8809640733703-heartleaf-77-soothing-toner-150ml-20240610?brandId=142
• 250ml: https://seoul4pm.shop/products/anua-8809640731433-heartleaf-77-soothing-toner-250ml-20241121?brandId=142
• 500ml: https://seoul4pm.shop/products/anua-8809640731440-heartleaf-77-soothing-toner-500ml-20241121?brandId=142

5. 4PM AHA BHA Heartleaf 92 Toner

Transform your skin with the powerful combination of AHA, BHA, and Heartleaf in the 4PM AHA BHA Heartleaf Toner. This calming yet effective toner is infused with 92% Houttuynia Cordata extract, a botanical powerhouse known for its soothing and protective properties, making it perfect for sensitive skin. It helps restore balance to the skin while protecting it from environmental stressors, leaving your complexion calm and radiant.

The gentle exfoliation provided by 0.1% AHA and 0.1% BHA works to refine and smooth the skin’s texture by removing dead skin cells. As these exfoliants remove impurities, your skin is left with a velvety-smooth surface, revealing a glowing, even complexion. This toner not only promotes skin renewal but also prepares your skin to better absorb the nourishing benefits of serums and moisturizers, boosting the effectiveness of your entire skincare routine.

Ideal for those seeking smoother, more hydrated skin with an enhanced glow, the 4PM AHA BHA Heartleaf Toner provides a perfect balance of exfoliation and soothing care, ensuring a refreshed and rejuvenated complexion. Its gentle yet powerful formula is the ultimate pre-step to unlocking your skin’s true potential.

Shop wholesale now:

• 100ml: https://seoul4pm.shop/products/4pm-1-8809416473079-aha-bha-heartleaf92-toner-100ml-20240524

6. Dear, Klairs Supple Preparation Unscented Toner

Supple Preparation Unscented Toner is a cult-favorite skincare product, known for its ability to hydrate, balance, and prep the skin without the addition of fragrances or essential oils. Perfect for sensitive skin, this toner is designed to deliver a surge of moisture while maintaining the skin's natural pH levels. With a formula enriched with plant extracts and amino acids, it helps improve skin texture, leaving it soft and smooth without irritation.

The Dear, Klairs Supple Preparation Unscented Toner is loved for its simplicity and effectiveness, making it a go-to choice for those with sensitive or irritated skin. Its ability to balance and hydrate the skin, while also soothing and calming, makes it an excellent addition to any skincare routine. Whether you have dry, oily, or combination skin, this toner prepares your skin to absorb serums and moisturizers more effectively, allowing for enhanced results.

Available for wholesale at SEOUL4PM on promotion now (limited-time only):

• 180ml: https://seoul4pm.shop/products/dear-klairs-8809115029119-on-handsupple-preparation-unscented-toner-180ml-20241128?brandId=23

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There are plenty Korean toners available in the market but these are our favorites, and our data shows that these have the highest repurchase rates too!

After understanding your customers' niches, feel free to pick one or few (if not all) to cater to your local market and grow your business!

SEOUL4PM is a trusted wholesaler of Korean skincare and cosmetics. If you're looking for the best prices for wholesale Korean skincare and cosmetic products, we can help you. Not seeing the product that you're looking for? Fill up our Brand/Product Request Form here.